Dementia Action Week

This Dementia Action Week, 18 - 24 May 2026, we will continue to raise awareness of dementia, the UK's biggest killer, by sharing the stories behind the Forget Me Not.

Share your Forget Me Not story

Our Forget Me Not is a visible reminder that it’s only together we can beat dementia – by giving vital support to those who need it, funding ground-breaking research, and campaigning to make dementia the priority it should be.

Tell us the story behind why you wear your Forget Me Not and we will share it to our story wall.

Share your Forget Me Not story
1 in 3 people in the UK living with dementia do not have a diagnosis
91% of people affected by dementia say there are benefits to getting a diagnosis
The Government and the NHS must prioritise dementia

Dementia Action Week is an awareness campaign led by Alzheimer’s Society, bringing people and organisations together to act on dementia.

This year, we're encouraging everyone to join the Forget Me Not Appeal. 

Behind each Forget Me Not badge, there are stories of lives devastated by dementia and when we all wear the badge together, it becomes a movement of hope, action and unity. 

A visible reminder that it will take a society to beat dementia.

Diagnosis support and advice

How to get a dementia diagnosis

The dementia diagnosis process can be different for everyone. Find out more about the typical steps involved in getting a diagnosis.
Read more

If someone’s worried there’s something wrong – like I was – get a diagnosis. A quicker diagnosis means more peace of mind, then you can fight it.

Alzheimer's Society supporter

Help us to spread the word

Download Dementia Action Week resources including posters, flyers and banners to help spread the word about making dementia diagnosis a priority.

Download resources