Date: 4 August 2019
Location: London
Event Type: Cycle
Registration fee: £49
Fundraising target: £600/person
Level: Tough
Need a place?

We've got it covered. Sign up for one of our guaranteed 2019 places for just £49!

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What do I get when I ride with Alzheimer's Society?


  • Our friendly team will be here every step of the way to help you get race day ready!
  • Receive training plans from our professional cycling coaches. As an Alzheimer's Society rider you can contact them at any time to ask training, nutrition or injury related questions.

On the big day

  • We'll have the loudest cheer stations on the course and will help spur you to the finish line!
  • Ride in style in your FREE Alzheimer's Society professional cycling jersey
  • Attend our after-party where you can celebrate with your friends and family and get a FREE professional sports massage.


  • You'll be changing the lives of people living with dementia and moving us closer to a cure.


Start: Queen Elizabeth Olympic park, East London

Finish: Pall Mall

Read more about the RideLondon route.


We're here to help you every step of the way with your fundraising!

If you have any questions or would like some ideas, please don't hesitate to get in touch by emailing [email protected]


Kick-start your fundraising by setting up a JustGiving page. Any money you raise is transferred to us on a weekly basis, so there's no fuss your end!

Set up your JustGiving page

Sponsorship form JustGiving

Print off a sponsorship form and encourage your friends and family to show you their support.

Download a sponsorship form

Fundraising materials

Balloons, banners, buckets. We've got it all. Request yours by emailing [email protected] 

Paying in offline donations

Give us a call on 0330 333 0804 or email [email protected] to find out how to pay in offline donations.

Got a question?

Our friendly team will be more than happy to help!

Call us on 0330 333 0804 or email [email protected]

Prudential RideLondon-Surrey 100 FAQs

How fit do I need to be?

This is a tough challenge which will require a high level of fitness. You will cover a distance of 100 miles during the day, including the steep climbs of Leith and Box Hill.  However it should be achievable for most people with adequate training - once you have registered we will provide you with a training programme to help you build up your endurance cycling skills and get fit for the challenge.

You will need to complete the event in under 9 hours, as the elite race takes place directly after. So please be aware that if you are unable to complete the event in time you may be forced to take a shortcut back to the finish.

How will I be supported on the challenge?

Before the day:
We will support you with your fundraising by providing a fundraising guide, sponsor forms and publicity tips. You can also order fundraising materials like collecting tins and buckets or banners and balloons if you need these for a fundraising event. You will be sent a training plan when you register which will give you guidance on how to prepare for the challenge.

On the day:
Alzheimer's Society will have a presence in Green Park in the A-Z charity village to greet you after the event and walk you to our post race reception. At our post race reception we will have hot and cold food, a big screen showing the live coverage of the day as well as massage therapists. We will have 3 loud cheer points on route ready to give you that extra push, so please encourage friends and family to join us on the day to cheer you on.

Where does the event start and finish?

The Prudential RideLondon-Surrey 100 will start in Queen Elizabeth Olympic Park, then travel through the capital and onto Surrey's stunning country roads and through the Surrey Hills before a spectacular finish on The Mall in central London.

What support will there be on the day?

Alzheimer's Society will be at 4 locations on the day. We have two cheer points, one just before the finish line on the Mall and the other in Kingston at mile 84. We will be under the letter ‘A’ in the Meet & Greet section of Green Park to walk cyclists to the Post Race Reception and finally we will be at our Post Race Reception at the Institute of Directors.

How do I get to the start?

The start of the ride is between 06:00-09:00 at Queen Elizabeth Olympic Park (QEOP) – formerly the Olympic Park – in Stratford.

There will be no parking on the day within Queen Elizabeth Olympic Park or at Westfield, Stratford.

The options available to participants include Park & Ride locations around Queen Elizabeth Olympic Park and midway between the Start and the Finish. There will also be nominated drop-off points where participants and bikes can be dropped off by car. Full details will be emailed to participants in June 2019. Participants are encouraged to use these options.

Participants will be notified of individual start times by email in June 2019. Faster riders were given earlier start times to minimise the need for overtaking and spread the field. All riders have up to eight and a half hours to complete the ride.

Riders must plan travel carefully to ensure they arrive at the Start in good time for their assigned start time as it will not be possible to start in a later wave. No riders will be able to start after the last wave at 09:00.

Is the fundraising target per person?

In order to cover the costs of the trip the fundraising target is per person. We do encourage teams to sign up but each individual team member will be required to hit the overall target.#

Is the fundraising target per person?

Please note that the minimum age for the Prudential RideLondon-Surrey 100 is 18 on or before 4 August 2019.

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