Dementia Action Week

16 - 22 May 2022
A married couple sitting on a couch
Dementia Action Week is Alzheimer's Society's biggest and longest running awareness campaign. Each year, we work with individuals and organisations across the UK to encourage people to ‘act on dementia’. This year’s campaign will run from 16-22 May and the theme is diagnosis.

If you or a loved one is experiencing memory loss, it could be a sign of dementia.

Alzheimer's Society research shows that the misconception around memory loss being a sign of normal ageing is the biggest barrier to people seeking a dementia diagnosis.

With diagnosis rates falling to a five-year low, we want to encourage those who might be living with undiagnosed dementia to come to us for guidance and support and feel empowered to take the next step.

Getting a diagnosis can be daunting, but we believe it’s better to know. And so do 91% of people affected by dementia.

Worried about memory problems?

If you or a loved one are experiencing memory loss, it could be a sign of something more serious. Our advice will help you understand if your symptoms are related to dementia.

Get support and advice

What’s Dementia Action Week?

Dementia Action Week is an awareness raising campaign. Each year, we work with individuals and organisations across the UK to encourage people to ‘act on dementia’.

This year’s campaign will run from 16-22 May and focus on the theme of diagnosis.

Why have Alzheimer’s Society chosen diagnosis as this year’s theme? 

With a sustained drop in dementia diagnosis rates for the first time ever, we undertook research to understand the key barriers and benefits to getting a diagnosis. 

As well as the misconception around memory loss just being part of getting old, our research found being in denial, and referral times to specialists, are big barriers for those experiencing symptoms to seek a diagnosis. 

This Dementia Action Week, we want to encourage those who might be living with, or close to someone who might be living with, with undiagnosed dementia to: 

  • be able to understand and recognise potential dementia symptoms 

  • come to us for guidance and support 

  • feel empowered to take the next step 

  • improve the diagnosis process for both them and healthcare professionals.  

What will be happening during Dementia Action Week? 

We’ll be encouraging those who are concerned they or a loved one may be experiencing signs of dementia to come to us for support and guidance.  

We’ll offer practical advice and information on what next steps to take, what to expect during and after the diagnosis process, and what support Alzheimer’s Society can offer throughout. Because we believe it’s better to know. 

We’ll need your help to help spread the word about Dementia Action Week. Download the resources below.