How taking part in Elf Day will help

Your fundraising will help people affected by dementia when they need us most.

This year has been anything but ordinary. People with dementia need our support now more than ever.

Families affected by dementia have been devastated by the coronavirus crisis - with 4 in 5 people's symptoms deteriorating from being cut off from loved ones and the support networks they rely on. 

From a phone call with our Dementia Connect support line advisers, to researchers making discoveries in the lab, your support helps us create a world where anyone affected by dementia has access to the support and information that they need and deserve this Christmas.


Could supply our hero scientists with 50 microscope slides


turns four ordinary citizens into superhero Dementia Friends! 


means 312 people can access Talking Point, our helpful online community.

'Talking Point is a lifeline for me even though I don't post very often. Reading others posts helps me to put my own situation into some sort of perspective. Hearing how others have dealt with similar challenging issues that we encounter along our way is invaluable, and sometimes enjoying a light-hearted moment that makes me smile is really lovely.'

- N, a Talking Point member whose partner was diagnosed with Alzheimer's disease in 2017.