Alzheimer's Society is a membership organisation, which works to improve the quality of life of people affected by dementia in England, Wales and Northern Ireland.
Our vision is of a radically improved world for people with dementia.
About dementia
Dementia is a term used to describe various different brain disorders that have in common a loss of brain function that is usually progressive and eventually severe.
We went backstage on the set of the TV commercial to speak to Peter, Carole, Bill and Rachael all of whom live with dementia and feature in the campaign, about their experience
