Living with Dementia May 2008

For our members and supporters living with dementia, the need for money to support the work of Alzheimer's Society is obvious.
Volunteers frequently say to me that if only there was more money available, we could support so many more people.

Of course, more money also means more research into dementia, leading to greater hope for the future. But as competition for funds becomes ever more challenging, our need to win hearts and minds for our cause is as pressing as ever.

The Society needs to seize every opportunity it can to educate
people about the prevalence of dementia and its financial and social impact in a way that will inspire people to donate. Our new brand is an important first step in making us stand out and stating our ambition for the future.

Our income grew by 12 per cent in 2006/07, but the number of people contacting us for support grew by 21 per cent. Ongoing funding is absolutely crucial to ensure we can continue to reach our goals. 

Thank you for your support.

Jo Swinhoe, Director of Fundraising and Marketing