Living with dementia magazine November 2010
Spreading the word

Carer Carol Smith hopes her idea of raising money through book sales will take off elsewhere, and explains how fundraising is her way of fighting feelings of helplessness.
One of my favourite holiday occupations used to be browsing in second-hand bookshops. Several years ago while on holiday in Beer, Devon, we followed handmade signs to second-hand books. They led us to a garage where the walls were completely lined with books and a cash box was fixed to the wall.
Newspaper articles on the doors told how the owners had, over several years, raised £30,000 for their local church restoration. I was impressed.
I wanted to find a way to raise money on a regular basis for the Society. They were a great support to me when my mum was diagnosed with Alzheimer's disease 12 years ago.
Fighting back
Over the years, I have had to make some very difficult decisions about mum's care. Being an only child I found this particularly painful, especially when I had to make decisions against mum's wishes for her own safety. I have often felt helpless as a carer because you can't make things right for your loved one.
I first started to raise money for the Society by opening my garden as a way of fighting back. After visiting the garage sale in Devon, I then decided to hold a book sale of my own. I started out with a trestle table and about 200 books. I have now accumulated about 2000 books and hold a sale most months.
Drawing in the crowds
Along the way I have learned a lot about how to collect books and, more importantly, attract customers. Many customers are now regulars and tell their friends about the sales. I find that the more people understand about dementia, the more likely they are to come along and donate in a friendly atmosphere where people can share their favourite books or recommend authors.
I would like to encourage others to give it a try. Sheffield is big enough to have a second sale in another part of the city, and I would love the idea to spread to cities, towns and villages throughout the country. Since starting the sales, we have raised more than £6,000 (£1,000 was raised through opening my garden).
If anyone is interested in holding a book sale, I would be happy to share advice. Please get in touch through the Society's Sheffield office on 0114 276 8414.
Aly England, the Society's National Community Fundraising Manager, says,
'As the numbers of people with dementia increase we need more volunteers like Carol to join our dynamic volunteer fundraising team. If you would like to get involved with a local fundraising group or find out how we can support your fundraising idea, please email us at community@alzheimers.org.uk or contact your local Society office.'
To find out the location of your nearest office, call our national switchboard on 020 7423 3500.
In this section
- Overcoming obstacles
- The magic pills
- Changing practice
- You are here: Spreading the word
Different ways to fundraise for us
Find out about all the different ways you can fundraise for us.
Caring for a person with dementia
Information for carers, family and friends about various aspects of caring for a person with dementia.
Local information
Find out about Alzheimer's Society services in your area.
Online forum
Visit Talking Point and take part in the discussions