How to organise a music event

There are a few ways to get your event noticed. Ticket sales will be much easier if you take advantage of the following publicity opportunites and shout about your fundraising efforts.

Flyers and Posters

These can be displayed in shops, art centres, schools, libraries and local businesses. You may even be able to secure sponsorship from a local company to cover the costs of printing.

• Publicity materials such as flyers, posters and tickets must include the charity name and registration number.
• Download our poster, flyer, and event invitation templates to create your own eye catching publicity materials.
• If the above publicity materials do not suit your purposes you may produce your own designs. Please note that any use of Alzheimer's Society's logo must adhere to our brand guidelines and be approved by our marketing team before disitribution. Email community@alzheimers.org.uk if you require our logo or have any questions about producing publicity materials.

Media Coverage

• Make sure that the local community know about your event by getting your story in the media.
• Use the sample press release from your fundraising pack or write a letter to the editor of your local paper or magazine.
• If you don't have a fundraising pack, fill in our online form to receive a pack in the post.
• Most independent radio stations also have a free listing of all local charity events.
• Does your area have a local 'What's On' website? Try to get your event listed there too.

Maximise your fundraising opportunities

Next you need to think about maximising your fundraising opportunities.